OUR HISTORY

Since 2008....

FASHION & CAFTAN

Mode et Caftan was born with the desire to grow online first, drawing inspiration from Moroccan craftsmanship and contemporary fashion. Guided by passion, creativity, and excellence, we strive to create unique and timeless pieces, designed to last through generations, at the fairest price, without intermediaries. Since its creation, ordering a Mode et Caftan piece has meant treating yourself to the know-how of the best artisans, elegant cuts, and noble materials, delivered directly to your home. For 15 years, we have had the pleasure of contributing with you to the history of Mode & Caftan, the first Moroccan caftan brand born in France and online. This story highlights common sense, quality, and creativity in everything we do.

Fashion & Caftan Design – A story of passion, style and culture

A French brand at the heart of the Moroccan caftan

Founded in 2008, Mode & Caftan Design is a French company based in Aix-en-Provence, in the south of France. While our roots are Provençal, our reach extends far beyond France's borders.

Since its inception, the brand has established itself as a leading online retailer of traditional Moroccan clothing. Thanks to the passion, tenacity, and expertise of its founding team, the website www.mode-et-caftan.com is now the number one in France in this field.

FROM 2008 TO 2025...

Before
After

A strong commitment: quality, accessibility and trust

For over 16 years, our mission has remained unchanged: to offer the best value for money , without ever compromising on elegance or comfort. We know that our customers are demanding, often in a hurry, but always looking for authentic, well-designed products that are delivered quickly.

Our secret? Business relationships built on trust , attentiveness, and loyalty. It's this strong bond that has allowed us to expand our community beyond France, to all of Europe... and the entire world.

100% handcrafted creations, made with love

All our caftans are handmade in our dedicated workshop located near Rabat, Morocco . A high-performance artisanal structure, which combines tradition, know-how and responsiveness.

Our Moroccan artisans work in a spirit of solidarity and rigor , with the aim of offering you unique pieces, with careful finishing. The fabrics are selected with the greatest care, according to their quality and durability, always with a fair price approach.



A STORY OF MIXEDNESS

At Mode & Caftan, each creation is the fruit of a dialogue between cultures, a tribute to the diversity and plural elegance that characterize contemporary France. Since our beginnings, we have drawn our inspiration from this unique cultural melting pot, this human and aesthetic richness born from the encounter between traditions from elsewhere and Western modernity.

Our house celebrates the beauty of fusion: oriental lines blend with contemporary cuts, ancestral embroidery interacts with noble fabrics chosen for their refinement and comfort. This subtle blend creates pieces that are both timeless and resolutely contemporary, designed for women who cultivate their individuality with rigor.

Our clientele identifies with this spirit: active, confident women with strong personalities who seek more than just a piece of clothing. They want to embody a look, a story, and a sense of expertise. Each caftan thus becomes a symbol of cultural pride, but also an expression of a personal, sophisticated, and bold style.

Mode & Caftan is therefore much more than a brand: it is a vision of fashion as a bridge between worlds, as a universal language of elegance and identity.

A sincere passion for fashion and the Moroccan art of living

At Mode & Caftan, everything stems from a deep passion for Moroccan culture and its unique art of living. Moroccan fashion is a rich, elegant, and timeless universe. But this passion goes far beyond clothing: it also touches on decoration, architecture, gastronomy , and all forms of creation that showcase this heritage.

We're committed to sharing our love of Morocco with you. That's why our NEWS section regularly offers content about beauty, trends, practical advice , and Moroccan culture.

At Mode & Caftan, everything stems from a deep passion for Moroccan culture and its unique art of living. Moroccan fashion is a rich, elegant, and timeless universe. But this passion goes far beyond clothing: it also touches on decoration, architecture, gastronomy , and all forms of creation that showcase this heritage.

We're committed to sharing our love of Morocco with you. That's why our NEWS section regularly offers content about beauty, trends, practical advice , and Moroccan culture.

We're talking about us!